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Archive for April, 2007

Good Morning!
I Have Been Thinking

Another Tip To Select A Product To Promote

Don’t promote a similar function product.

Let me explain — I’ll try not to promote a ‘similar’ product. Like, I won’t promote three types of Autoresponder to my prospects to choose from. I’ll just promote one Autoresponder that I use. Why? Because I know this Autoresponder is good.

If you are promoting more than one program of similar type, you might get your prospects confused. Just choose one that you think is the best.

For instance, if someone was to ask me what hosting or e-commerce solution to use, I’ll ask them to go to the same place that hosts my sites. This way, I’ll narrow the choices for my prospects and also, give them the best choice that I know of. I also know that my hosting company delivers. I get great service, dependability and my sites are rarely down. I also know my hosting company is working for me. They listen to my needs and what’s more the President of the company hasn’t gotten too big for his britches if you know what I mean.

If I promote a product or service I know it’s good because I use it. Then because I use it, I can support it.

Opportunity is never lost
It goes To Those Ready to Accept It!
Carolyn

Ice Breakers

Failed Exam

The big red “F” stared back at him on his exam paper. Freddie looked at his glum friend and asked, “Why did you get such a low grade on that test?”
“Because of an absence,” Johnny answered.
“You mean you were absent on the day of the test?” he questioned.
Little Johnny replied, “No, but the kid who sits next to me was.”

Thought for Today:

“One of the greatest discoveries a man makes, one of his great surprises, is to find he can do what he was afraid he couldn’t do.”
Henry Ford 1863-1947, Founder of Ford Motor Company

Tips and Techniques

Today’s tip: organizing your projects. Product organization is one of the key skill sets to running a profitable business. I was introduced to a piece of software that in my opinion fills the bill to the max. It has been sold in the past for as much as $97.00 but for a time is available as a free download. Yes, you will have to subscribe to the author’s newsletter. I can’t attest to it’s quality as yet, but if it is half as good as this piece of software it is well worth it.

promobuddyIt contains 33 databases. And is going to help you track every thing you could possible think about. If it doesn’t cover it, there is even a module that will allow you to add your own database. Pretty kewl!

Happy designing!

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Good Morning!

I Have Been Thinking

Whatever products that you plan to promote for commissions,

YOU MUST LIKE THEM or HAVE REVIEWED THEM first.
No exception to this rule.

Imagine if you have never been to Hawaii — Can you recommend your friends to go there for a holiday? Sure you may have been studying about Hawaii, and you may have even been watching the Travel channel, but can you really talk about it with honesty and sincerity? Can you point your friends to the places they really should see when there?

But if you had been there and enjoyed it, I guess you’ll be all excited to tell your friends about that place.

In my experience, I have never promoted a product that I have not reviewed personally unless it’s a product that cannot be reviewed like a tele-seminar or a product/service that has not been created yet. Even if I do, I’ll make sure that I know the creator/organizer personally so that I can rest assured that he will deliver what he claims.

There are many reasons why you need to do that. But I think the main reason is, you don’t want to associate your name with rotten eggs. If you promote a product blindly, do you think your subscribers/visitors will trust you again if the products they had bought through you are not up to the claims?

Maybe. But if you do the rules of the game – three strikes and, “YOU’RE OUT!.”

“But if I do that, I won’t have time to review all of the products I want to promote.”

So don’t promote it!

Opportunity is never lost
It goes To Those Ready to Accept It!
Carolyn

Ice Breakers

Lunch
My husband retired, and for the first time in over 40 years I had to think about preparing midday meals. Tired of it after several months, I said, “I married you for better or worse, but not for lunch.”

“Fair enough! From now on I’ll make my own,” he replied.
A few weeks later he had to go downtown on business and invited me to join him afterwards.

“We could have lunch at that Chinese restaurant we both like,” he suggested.

I happily agreed. At the restaurant the next day we were seated, and the waiter came to take our order.

My husband looked up, a twinkle in his eyes and said, “Separate checks, please…”

Thought for Today:

A happy person is not a person in a certain set of circumstances, but rather a person with a certain set of attitudes. -Hugh Downs

Tips and Techniques

Reviewing A Product For Resell
All
Easy, but it does require a time investment from 1 hour to several hours
The very first thing to do is to decide whether you have time to start this project

Ingredients
The eBook or product you may be interested in
(this may or may not require an investment start inexpensive or a free affiliate program)

Instructions
1. Read the eBook, report or getting started instructions
2. Work out how this eBook, report or affiliate program fits in with you current schedule
3. Following the example in Action Plan 2 of Your First Year In Business, work this new product or service into your web site and into your marketing plan. Your First Year join me and receive your monthly action plan for your first year in business.

Happy designing!

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Good Morning!
I Have Been Thinking

Are An Affiliate Marketer?

Why Are You Promoting Someone’s Else Product As An Affiliate?

To earn affiliate commission!

That’s true … but there is another important reason that must come first before thinking about yourself making a profit.
Yep! You want to help your subscribers or visitors. Only then, will you want to make your affiliate commission. It sounds corny and cheesy right?

But, don’t you think that’s true after all?

If you recommend a product and the customer is happy after buying it, you’re going to get more businesses. It’s just logical and practical. Besides that, you’ll feel happy when you go to sleep at night.

If you start to change your thoughts on how to add value to other people’s life by becoming an affiliate rather than thinking how to make money, trust me — You’ll get excited about it and be prosperous. You’ll cut down stress because you are not desperate for sales anymore.

Opportunity is never lost
It goes To Those Ready to Accept It!
Carolyn

Ice Breakers

The Sermon

A minister delivered a sermon in ten minutes one Sunday morning that was about half the usual length of his sermons.

He explained, “I regret to inform you that my dog, who is very fond of eating paper, ate that portion of my sermon which I was unable to deliver this morning.”

After the service, a visitor from another church shook hands with the preacher as he was leaving, and said, “Sir, if that dog of yours has any pups, I sure would like to get one to give to my minister!”

Tips and Techniques

How to Become an Affiliate using Clickbank
Difficulty – Intermediate
Ingredients:
A Clickbank ID
A topic of interest
About 3 hours total to get started
Instructions:
1. If you do not already have a Clickbank ID, you must begin by going to http://www.clickbank.com to register. It is easy and it is free.
2. Do a search of products available on Clickbank using your specific topic of interest.
3. Choose from those with a ranking of 10 – 75 (If you choose the top most, you will be in too much competition for a beginner)
4. Read the report or eBook yourself. It is only when you know the contents that you will be able to talk about it.
5. Write an article about the report or eBook including a good resource box
6. Post your article using the many article directories available to you.
7. For more information download my Winning Way eBook – “I’ve Written an Article, Now What

Happy designing!

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Nothing is Perfect

Good Morning!

I Have Been Thinking

Since nothing is perfect what are some of the drawbacks of being an affiliate?.

. Only earning a certain percentage
. Not building a customer list/base
. Not being able to do Joint Ventures
. Having limited authority
. No control over merchant website/promotions

The main reason every marketer should be involved in affiliate promotions is because it immediately allows them to promote a product to any niche in just minutes.

Affiliate promotions allow everyone to build a secondary waive of income that generates itself

Through affiliate promotions you can not only generate one, two, three or more income flows but do it while promoting only one business and that is your own.

Even while promoting other people’s products, you want and need to build a list of your own. There are strategies that will help you to do this, but like all things you must open your mind and be willing to learn. You have to be the one to admit that you don’t know it all and that is the number one reason you aren’t making the profit from your business that you would like to be earning.

Affiliate promotions require work. You can’t sit back and expect someone else to do the work for you. Really ask yourself, if they do all of the work – why do they need you?

Opportunity is never lost
It goes To Those Ready to Accept It!
Carolyn

Ice Breakers

Eating A Worm

Little Timmy sat playing in the garden. When his mother came out to collect him, she saw that he was slowly eating a worm.
She turned pale.

“No, Timmy! Stop! That’s horrible! You can’t eat worms!”
Trying to convince him further, “Now the mother worm is looking all over for her baby-worm.”

“No, she isn’t,” said Timmy.

“Why not?” said the mother.

“Because I ate her first!”

Thought for Today:

Hope begins in the dark, the stubborn hope that if you just show up and try to do the right thing, the dawn will come. You wait and watch and work: you don’t give up.
-Anne Lamott

Tips and Techniques

How to Find the Best Key Words
all Marketers – Beginning, Intermediate and advanced
Ingredients
A search engine or two
A copy of the page you will be indexing

Directions
1. Open your favorite search engine
2. Enter keywords for sites similar to yours
3. Make a hard copy or save the search results to your desktop – makes it easier to go back to the page you were looking at
4. Open each of the sites if the keywords you used did in fact bring up sites similar to yours.
5. Go to view source
6. Cut and paste all the key words used to a text document
7. Continue this processes until you have a list of 150 to 200 words
8. Circle the words that appear the most on all of the pages
9. Compare the words to your copy.
10. Add copy as needed to include the most used keywords
11. Be sure to use those keywords in the title and description of your page

Happy designing!

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Good Morning!

I Have Been Thinking

There are many reasons to promote affiliate products – no matter what anyone says, there IS a lot of money to be made in affiliate promotions. As long as you do it the right way.
What are some of the reasons to promote affiliate programs:

. No Customer Service
. Access to unlimited niches
. No product creation time
. No need to invest time and money in product research and development
. Bi-weekly/Monthly/Quarterly checks
. Self-generating income
. Choice to promote more than one program easily

Minimum Investment, many resell products are available both the resell as is or with resell and master resell rights.

We will discuss the benefits and the drawbacks of all three over the next few days.

Opportunity is never lost
It goes To Those Ready to Accept It!
Carolyn

Ice Breakers

Down at the Coffee Shop

A guy comes into a coffee shop & places his order, he says “I want three flat tires & a pair of headlights.” The waitress, not wanting to appear stupid, goes to the kitchen & asks the cook, “This guy out there just ordered three flat tires & a pair of headlights.”

“What does he think, this is an auto parts store.”

“No” the cook says, “three flat tires means three pancakes & a pair of headlights is two eggs sunny side up.”

“Oh,” says the waitress.

The waitress thinks about this and then she spoons up a bowl of beans and gives it to the customer.

The guy says “What are the beans for?”

The waitress replies “I thought while you were waiting for the flat tires & headlights, that you might want to gas up”.

Thought for Today:

“When we accept tough jobs as a challenge and wade into them with joy and enthusiasm, miracles can happen.” Arland Gilbert
Writer

Tips and Techniques

Promo recipe for today
Forums and Groups
Time 30 minutes a day
Activity – beginner to intermediate

Create your signature file to be used in all eMail out. It should be short, to the point and have a link back to your landing page or subscribe info page to your newsletter list

Find 3 forums for now that relate to the overall subject of your niche

Spend a few minutes “lurking” in the forum. It is important to read the rules of the forum. Ensure that you can in fact use a signature line. Also be sure a link back to your landing page can be placed in your member profile.

When you are comfortable with a particular forum, meaning you can learn from the group and you can contribute to the group, begin answering questions. Be friendly and helpful. This is the place to hone in your networking skills.

You might even think of using a piece of software to help you like Russell Brunson’s “Forum Fortunes.”

Happy designing!

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Nuts and Bolts

Good Morning!

The truth is that 95% of internet entrepreneurs make NO money, and 99% don’t make near enough to quit their J.O.B. But, with all the opportunities in almost ANY market, there’s no reason or excuse why you can’t soon quit your day job and make a great living simply as an affiliate – an affiliate is someone who has no product, no need to provide customer service and rarely has to sell anyone! We’ll talk more about how an affiliate business works in just a few minutes.

An affiliate is someone who simply promotes other people’s products. Meaning you don’t have to go through the headache of developing your own product, providing customer service, marketing, processing payments – nothing. You simply refer people to someone’s website and get paid everything they buy something. It’s a genius concept that was first popularized by Amazon.

I’ll give you an example:

Let’s say that with our step by step coaching, you start a website about dogs (because you love dogs). Well, all you have to do is put a link on your website to another site that sells dog products.

Anytime someone clicks your link and buys something, you will automatically get paid!
This is the next step in networking for fun and profit. We will start looking at the nuts and bolts that put this structure together.

Opportunity is never lost
It goes To Those Ready to Accept It!
Carolyn

Ice Breakers

Car Repair

I remember an old car I used to own. You know the
kind, ratty and raggedy, driven when I was a poor
college student. I was having trouble with something
I couldn’t readily identify myself, so I took it into the
shop.

The mechanic looked at it a couple of minutes and
said, “What you really need is the radiator cap
solution.”

“Oh,” I said, trying not to sound too confused. “Do
you mean the radiator cap isn’t holding enough
pressure?”

“That’s part of the problem” he said. “What you really
need to do is lift the radiator cap and drive another
car under it. Then the next day you can replace the
radiator cap, and it should solve your problem.”

Thought for Today:

Live so that when your children think of fairness, caring and integrity, they think of you.-H. Jackson Brown, Jr

Tips and Techniques

When you have more time than money and even time is short, finding the paths to promoting a web site or a product or even several products as an affiliate take carefully thought out strategies.

What is a strategy?

A strategy is a promo recipe.

Traffic Exchanges
Time 30 minutes a day
Activity – beginner to intermediate
Create 2 or 3 splash pages with one link to your landing page
Find 5 – 8 traffic exchanges to participate with
Surf 3 exchanges at the same time using three open browser windows. 30 minutes a day will keep your own ads rotating sufficiently to bring in a degree of traffic
Pay attention and you will learn what to do and what not to do with splash pages and fast loading pages that get attention.

Happy designing!

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Face Value

Good Morning!

I Have Been Thinking

“Your coach is your mentor, cheerleader, sounding board, mastermind partner and/or drill sergeant… depending on your needs and is dedicated to your success. “

Why should anyone want and need a mentor?

I am a firm believer in the mentoring advantage, but I truly hate seeing companies out there that are so full of themselves that products available are in the thousands of dollars. Yet, if a coach or partner is not charging these inflated prices many people consider the lower price worthless.

There are times when a “quote” taken out of context can take you down the wrong road for sure!

Example: “You get what you pay for.” Sometimes this may be the case, but not all of the time. There are times when that $7.00 product is going to spark more ideas than a $2,000. consultation.

Example: “Never speak to strangers.” If you follow that advice while sound in some circles will not further your career.

Example: Even today’s quote – “There are no short cuts to anyplace worth going.” while on the surface is sound in most respects, why make all of your own mistakes when you can profit by mistakaes made by others thereby taking a short cut very soundly.

Not all things can be taken at face value.

Opportunity is never lost

It goes To Those Ready to Accept It!
Carolyn

Ice Breakers

Bulrush

I went with my four year old to feed the duck, at our local lake. There were none around but I saw the bulrushes moving. I pointed to them and said maybe we should go over there.
We fed the ducks and she said “So those are bulrushes!”
I told her they were and she pointed to a fat one and asked if she could touch it.

It was a bit far away so I said I would break it off and bring it to her. She looked quite surprised when I handed it to her to take home. I noticed she was carrying it very gently with her hand around the top brown part.

I asked her why she was holding it like that and she said “I’m trying to feel Moses moving in the bulrush.”

Thought for Today:

”There are no shortcuts to any place worth going.”
-Beverly Sills

Tips and Techniques

Have you ever given thought to sending out a press release to your industry’s media via personalized email and across the internet news channels? (Google News, Yahoo News, etc.)

You can do that by way of http://www.prweb.com or http://www.prleap.com. Be sure to use the correct format for your press release as outlined here: Press release format http://www.publicityadvisor.com/pressreleaseformat.html

Happy designing!

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